E-commerce
Dubai Ongefilterd
Dutch-language media and event platform with multi-tier ticketing and a direct path to checkout.
- Year
- 2026
- Type
- E-commerce
- Context
- Client project, freelance
- Industry
- Media / Events
- Role
- Solo build: design implementation, registration flow, payment funnel
Problem
The client publishes relocation insights about Dubai for a Dutch audience and monetizes through paid events, but readers had no frictionless route from reading an article to holding a ticket.
Solution
A one-click modal registration system layered onto the content site: multi-tier ticket pricing, a short intake form, and a direct hand-off to the payment gateway, so the funnel never leaves the page.
What I built
- On-click modal registration, no page navigation mid-funnel
- Multi-tier event pricing
- Streamlined event intake form
- Direct payment gateway funnel for premium ticket sales
- Dutch-language content site
Engineering challenges
01
Shortening the distance between interest and purchase
Every navigation step between "I want to attend" and "I paid" leaks conversions. Putting registration in a modal keeps the reader in context and cuts the funnel to a single screen.
Stack
- WordPress
- Elementor Pro
- PHP
- JavaScript
- Contact Form 7
- Yoast SEO
- LiteSpeed Cache
Screens
dubaiongefilterd.nl
